Make Every Purchase Rewarding
We help consumers earn millions in cash back with our free app and the promotions we power via the Ibotta Performance Network.
Consumers
Our free app helps you earn cash back every time you shop in-store or online at your favorite retailers.
Partners
Deliver digital promotions on publisher properties to 200M+ consumers through the Ibotta Performance Network (IPN).
Investors
After our debut as the largest tech IPO in Colorado history, we’re empowering our stockholders to stay informed.
Meet Ibotta
You probably know our app with 50 million registered users — but we’re more than that. We connect top brands with 91% of American households through the Ibotta Performance Network.
Results driven by our mission
Cash back no matter where you shop
We aim to Make Every Purchase Rewarding, and so far we’ve given away over $2 billion to American consumers. Use our Ibotta app at favorite stores like Walmart, Target, Kroger, and Costco. Just add offers, upload your receipt, and start earning.
True performance marketing
Pay-per-sale at an unprecedented scale
We reach over 91% of American households by combining our leading app with the Ibotta Performance Network to distribute our exclusive brand offers on third party retailers' digital properties.
New approach to measurement
Performance marketing that pays back
We are a key pillar of brands’ marketing strategies with a completely different methodology for measuring the efficacy of digital promotions. With our real-time, optimizable approach, brands can target a specific payback period and cost per incremental unit moved, all within a specified budget.
The latest press releases
Ibotta launches SNAP rewards benefiting more than 40 million people in the United States
Ibotta To Announce Third Quarter 2024 Financial Results on November 13, 2024
Ibotta's Second Annual State of Spend Report Finds Majority of Consumers Sacrificing Brand Loyalty when Faced with Increased Costs as CPG Marketers Deepen Investment in Digital Promotions
See our Impact
We’re energized by the impact we have made so far, and we’re just getting started.